Laurelle Armet Graphic Design and Brand Identity Portfolio

Laurelle Armet is a professional graphic designer and the founder of la designs, a creative studio based in Vancouver, British Columbia. With more than ten years of experience in the design industry, including significant roles at organizations like veritree, Laurelle Armet has developed a signature style that blends contemporary minimalism with warm, flat illustrations. Her work is dedicated to helping lifestyle brands and purpose-driven organizations establish a cohesive and authentic visual presence. She offers a specialized suite of services including brand identity development, custom website design, professional photography, and bespoke illustration. The creative philosophy of Laurelle Armet is centered on a commitment to intentionality, following the mantra to 'do no harm or leave it better than how you found it.' This ethos is reflected in her collaboration with value-aligned clients and her preference for sustainable practices, such as printing her art collections on recycled materials. Her portfolio features high-impact projects such as the inclusive youth program identity for Empowered Black Girl and the comprehensive design of the tentree Sustainability Report. In addition to her client-facing studio work, Laurelle Armet produces original art prints and paper goods inspired by nature, connection, and her lived experiences. Originally born in Port-au-Prince and raised on Vancouver Island, her background as an islander and lifelong creator informs her strategic approach to visual storytelling and functional design harmony.