Tomasz Trefler Senior UX/UI Designer and Digital Product Expert

Tomasz Trefler is a distinguished Senior UX/UI and Web Designer based in Wrocław, Poland, with a career spanning over fifteen years. Operating under the banner of Stripes Design, he has established himself as a versatile creative professional capable of handling complex digital challenges. His expertise covers a broad spectrum of the design cycle, including user experience workshops, persona creation, user flow mapping, and high-fidelity interface design. Tomasz Trefler has collaborated with a diverse array of prestigious clients, including Amnesty International, Capgemini, and UNESCO, as well as numerous startups and medium-sized businesses. His design philosophy is rooted in both aesthetics and functionality, leveraging psychological principles like the Von Restorff Effect and the Pareto Principle to optimize user engagement and information architecture. Beyond digital design, Tomasz Trefler is skilled in branding and identity design, crafting logotypes and key visuals that build strong brand foundations. His technical background as a former front-end developer allows him to bridge the gap between design and implementation, ensuring that visual systems are both beautiful and technically feasible. He is recognized for his contributions to the design community, having received accolades such as iF Design and UX Design Awards. Whether developing comprehensive design systems or crafting individual landing pages, Tomasz Trefler remains dedicated to creating digital products that are not only visually striking but also deeply centered on the user's needs and expectations.