WINE, WOMEN & SONG: Creative Direction and Visual Design Studio

WINE, WOMEN & SONG is a Montreal-based creative studio and brand identity practice founded and led by Camille Béland. The studio operates at the vanguard of contemporary visual culture, focusing on creative direction, branding, and experimental video production. Camille Béland, also known for her work as a brand image coordinator at institutions like the Université de Montréal and her collaboration with André Brown Lab, utilizes WINE, WOMEN & SONG as a platform for projects that blend storytelling with high-concept design. Key works include the direction and production of experimental music videos, such as a classical piano sonata interpretation of contemporary hip-hop tracks. The studio’s portfolio is characterized by its post-ironic aesthetic, often showcased through digital platforms like Cargo and curated archives on Are.na. WINE, WOMEN & SONG offers services in hospitality branding, identity systems, and visual strategy, maintaining a presence in both the commercial design sector and the experimental art scene. The studio also manages an online shop and an extensive archive of visual works, contributing to a diverse range of artistic and professional industries through innovative media and artistic collaboration.