Estudio Another Monday: Creative Graphic Design and Branding Studio

Another Monday is a design studio specialized in brand identity, strategy, and visual culture, based between Madrid, Spain, and Montevideo, Uruguay. Founded by Berch Kotogian and Juan Manuel Barbe, the studio works with brands and organizations seeking clarity, coherence, and long-term meaning. Its practice focuses on building identity systems that connect thinking through to form, combining strategic depth with a sensitive and precise approach to visual design. Another Monday approaches each project as a long-term construction, prioritizing clear structures, strong concepts, and emotionally resonant solutions over short-lived trends. The studio’s philosophy is grounded in observation, collaboration, and synthesis, using typography, hierarchy, and systems as core tools to define and organize brand expression. Its work spans fields such as food and beverage, culture, architecture, technology, and emerging businesses, often supporting brands during moments of creation, growth, or transformation. Beyond visual outcomes, Another Monday collaborates closely with internal teams, providing art direction and strategic guidance to ensure identities are both conceptually robust and practically sustainable. Services include brand strategy, visual identity systems, art direction, and design development, with a strong emphasis on thoughtful processes, durable results, and identities designed to evolve over time.